Pop Your Xmas - on the Champs with Castelbajac

Text by Philippa Brangam image Coolhunter

Understated is certainly not a word you could ever use when talking about fashion designer Jean Charles de Castelbajac. This holiday season he is putting the pop into xmas with an installation at Publicis drugstore. From November 20th Publicis will be covered with jewel colored glass panels creating a stain glass window effect.

This Thursday, 26th November Publicis is hosting a special event to celebrate the installation Pop Your Xmas. With music from DJ Greg Boust, JC will be Present when the lights are switched on at 7pm and a book signing in-shop will follow. He has also designed a series of exclusive gifts available on the ground floor of the store.  A great chance to meet the charismatic designer and get a head start on Christmas shopping.

Open daily until 2am, the towering glass building situated at the top of the Champs Elysées houses a cinema, restaurant, news agent, pharmacy, luxury grocery store, gift shop and library. Castelbajac himself has frequented the store since the 60’s. His inspiration behind the project was his Happy Culture theme which runs through all of his artistic projects; positive energy for the dawn of the new decade.

Publicis Drugstore,

133 Avenue Champs Elysées

Paris 8

  

Comments

[Lo]

well, it looks a lot more interesting than the ridiculous holiday crap he's designed for bhv...what is it supposed to be??? gay pride lightsabers?? they should ask david lynch do all of the department store windows all over the city ;)

[sikiş]

thanks for all admin
information is the most beautiful treasures